Tuesday, August 24, 2010

Photo Shoots!

Hello all! We are finally getting our photography on for all the products we will have by our launch date (ahem...CAN YOU BELIEVE IT'S ONLY THREE WEEKS AWAY????). I spent pretty much the entirety of Sunday in my living room with Lev photographing the few accessories we have so far. We honestly don't have nearly as much as I thought we would by now, but it still took forever! I think we spent almost 2 hours on just one pain-in-the-neck purse to make sure the colors were accurate! It was really fun actually, but holy lord I can't emphasize enough how similar this process has been to writing and recording music. There is so much just sitting around, agonizing over the smallest details, testing this, trying that, and so on. :D

This weekend we're doing the clothes--both product shots and styled location shoots. We're really excited about everyone that's involved--from our models Nicole and Gaelan, to our make-up artist Jenny, hair stylist Stephanie, and of course Lev. You might have guessed correctly that Carly and I have no idea how to run a photo shoot, but we're going to do our best and feel pretty confident that the end result will be something we can all be proud of.

It will be, to put it mildly, a wild experiment. Wish us luck!


Friday, August 20, 2010

Highlights from MAGIC

Well, we did it! We went to our very first MAGIC tradeshow in Vegas. If all goes well, this will be something we'll be doing twice a year, every year. I was pretty apprehensive before we left--everyone had warned us that it was going to be huge and overwhelming, but it really wasn't that bad! Looking back at how confused we were at our first show--the baby of all trade shows, CALA--I can't believe how far we've come. And it was actually really fun! Here are some highlights from our trip:

- Checking out Dolce Vita's new DV line, and staying awake long enough to check out the DV launch party at LAVO (did I mention we woke up at 4am for our flight on Tuesday, then went straight to work! holy moly!)

- All things adorable at Many Belles Down, a local Bay Area company

- Somehow managing to not wilt from the heat

- Celebrating Carly's birthday!

- Finally learning how to play craps... the FIRE bet!!

- Our favorite pick for Spring--a beyond-words-adorable dress by Funktional. We can't wait to show you!

- When Carly got to hug Betty White...

Okay, so maybe she didn't really meet Betty White, but I got to hang out with Jessica Simpson!

Okay, so maybe I didn't really meet Jessica Simpson either, but we did see Lady GaGa and Beyonce perform!

Okay, so maybe they were impersonators, but they were really convincing! Anyway, what we did do is a whole lot of shopping and we're happy to report that it was a great success! We can't wait to show you the results!


Monday, August 16, 2010

We believe in MAGIC

Hello Friends,
I thought it might be a great time (since we are headed of to MAGIC tomorrow) to let you in on some of the brands that we will be carrying this fall season. Currently it is 11:36 PM, and Christine is coming to pick me up at 5:30 (YES AM zzzzzz) so we can get to the airport in time to make it to our first appointments tomorrow. So, I will make this short and sweet. Above are not photos of actual items we will be carrying, but of previous pieces created by brands we are carrying so you can get a feel for what the overall aesthetic might be. Going clockwise from the top left corner we have:

Many Belles Down
Frock! by Tracy Reese
Dolce Vita
BB Dakota

...and I forget where that 3rd dress came from. I would have re-made the collage, but it's 11:45 and I'm waking up at 4:30. Cute though isn't it? In addition to the brands listed above we will also be carrying Aryn K and it's little sister Ark & Co, Cheap Monday, newcomers Line & Dot, and much much more!
OK, that is all for now because my sleep hours are dwindling! More to come very soon.
Goodnight xo

Thursday, August 5, 2010

Inspiration: Stephanie B.

Hi everyone!

Goodness, have we been busy! July was a whirlwind of summer fun, which means we took a lot of trips out of San Francisco to enjoy Mr. Blue Sky. In fact, we spent last weekend in beautiful Seattle to celebrate the wedding of our ex-bandmate to his long time love. It was an amazing time, made especially great because I was able to catch up with my darling friend Stephanie!

Stephanie and FFC alum Leia looking foxy at the wedding.

We met Stephanie a looooong time ago when she was living in Santa Cruz with Finest Dearest’s future bassist, and were even roommates for a while in San Francisco. I have long admired Stephanie’s look—from the perfect hair and makeup to the way she embodies vintage style in her everyday life. I also love that Stephanie’s personal style really reflects her personality: sunny, cheeky and adventurous.

Here’s what Stephanie had to say when I interviewed her a while back:

1. What usually motivates your outfit when you get dressed in the morning?
As a lifelong procrastinator, I have learned that dresses are best suited for my lifestyle...and my figure. They are a one-stop shop, just begging for the perfect accessories! I am also inspired by people watching outside my window on 24th street, very colorful!

2. What’s your favorite reason to get all gussied up?
I love to pull out all the stops for dinner parties and Sunday brunch with my ladies.

3. Something fashionable you’ve been drooling over lately?
A vintage poncho-style trench coat would be lovely. Or, if someone could just buy me a Snuggie, that would fine as well.

4. Favorite places to shop?
The Painted Bird, the Goodwill in Auburn, Savers in San Jose, and the Bargain Barn in Santa Cruz

5. Most embarrassing fashion trend you’ve seen people follow recently? (Or that you've been guilty of!)
Leather leggings...faux or real. Only the New York Dolls can get away with a stunt like that!

Looking gorgeous as Edie Sedjwick for Halloween.

Tuesday, August 3, 2010

The First Face of FFC

This is Nicole L. Browner. Besides being a real looker, Nicole is also the Content Producer for one of our favorite San Francisco music blogs The Bay Bridged . Beauty and brains! Nicole is humoring us by being one of our first models. Our very first photo shoot is scheduled for one of last weekends in August when we will finally have enough stuff to get up on our site and to make it look like a (real) boutique. Before then, we have to conquer the mother of all trade shows - MAGIC . As always, we are excited and scared. 105 degree weather, back to back meetings with vendors, spring '11 collections (!), poker tournaments (oh, um, I mean, did I say that?!) :)
One of our focuses for MAGIC is going to be shoes, because currently we are sorely lacking in the shoe department, and that makes me sad. Those of you who know me, know I am kind of ridiculous about shoes. And by ridiculous I mean obsessed. Rest easy my loves - I will find those shoes! Until then, goodnight, and stay fancy.